A means end approach to domestic lead tourism marketing in emerging tourism destinations

Estone Musakabantu Muyobo; Evangelia Fragouli

A means end approach to domestic lead tourism marketing in emerging tourism destinations

Estone Musakabantu Muyobo
, Evangelia Fragouli

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Published in: The Business and Management Review, 2020, 11(2), pp.141-148. ISBN 2047-2862 (print) 2047-2854 (online) Organising Body: Centre for Business & Economic Research Organising Body: Centre for Business & Economic Research
Publication status	Published - 10 Dec 2020

Bibliographical note

Note: Published in: The Business and Management Review, 2020, 11(2), pp.141-148. ISBN 2047-2862 (print) 2047-2854 (online)

Organising Body: Centre for Business & Economic Research

Organising Body: Centre for Business & Economic Research

Keywords

Business and management studies

A means end approach to domestic lead tourism marketing in emerging tourism destinations
Muyobo, E. M. & Fragouli, E., 10 Dec 2020.
Research output: Contribution to conference › Paper › peer-review

Cite this

Muyobo, Estone Musakabantu ; Fragouli, Evangelia. / A means end approach to domestic lead tourism marketing in emerging tourism destinations. Published in: The Business and Management Review, 2020, 11(2), pp.141-148. ISBN 2047-2862 (print) 2047-2854 (online) Organising Body: Centre for Business & Economic Research Organising Body: Centre for Business & Economic Research. 2020.

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A means end approach to domestic lead tourism marketing in emerging tourism destinations. / Muyobo, Estone Musakabantu; Fragouli, Evangelia.
Published in: The Business and Management Review, 2020, 11(2), pp.141-148. ISBN 2047-2862 (print) 2047-2854 (online) Organising Body: Centre for Business & Economic Research Organising Body: Centre for Business & Economic Research. 2020.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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AU - Fragouli, Evangelia

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PY - 2020/12/10

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KW - Business and management studies

M3 - Conference contribution

BT - Published in: The Business and Management Review, 2020, 11(2), pp.141-148. ISBN 2047-2862 (print) 2047-2854 (online) Organising Body: Centre for Business & Economic Research Organising Body: Centre for Business & Economic Research

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