@conference{9a042611e3b24400a310914d2dd5e25d,
title = "Are you listening to me: effect of recommendation rejection and acceptance on the WOM Sender?",
keywords = "Business and management studies",
author = "Rahul Chawdhary and \{Dall'Olmo Riley\}, Francesca and Wendy Lomax",
note = "Organising Body: Academy of Marketing; Academy of Marketing (AM) Conference 2017: Freedom Through Marketing: Looking Back, Going Forward ; Conference date: 03-07-2017 Through 06-07-2017",
year = "2017",
month = jul,
day = "6",
language = "English",
}