Brand management

Francesca Dall'Olmo Riley (Editor)

    Research output: Book/ReportBookpeer-review

    Original languageEnglish
    Place of PublicationLondon
    PublisherSAGE Publications Ltd
    Number of pages1800
    ISBN (Print)9781848602083
    Publication statusPublished - Dec 2009

    Publication series

    NameSAGE library in marketing
    PublisherSage Publications Ltd

    Bibliographical note

    Note: Four-volume set

    Keywords

    • Business and management studies

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