@conference{dc25f6a2657540f79daf390b8ed2115b,
title = "Cause-related alliances between businesses and nonprofit organisations: antecedents of consumer attitudes",
keywords = "Business and management studies",
author = "Galan-Ladero, \{M. Mercedes\} and Clementina Galera-Casquet and Jaywant Singh",
note = "Organising Body: Faculty of Business and Law: Kingston University; The 4th Annual Faculty of Business and Law Conference: Emerging Issues in Business and Law ; Conference date: 10-05-2013 Through 10-05-2013",
year = "2013",
month = may,
day = "10",
language = "English",
}