Commonsense marketing for non-marketers: straightforward techniques for spectacular results!

    Research output: Book/ReportBookpeer-review

    Original languageEnglish
    Place of PublicationLondon, U.K.
    PublisherPiatkus
    Number of pages224
    ISBN (Print)9780749915223
    Publication statusPublished - 1995

    Keywords

    • Business and management studies

    Cite this