Consumer attitudes towards electric vehicles: effects of product user stereotypes and self-image congruence

Roger Bennett, Rohini Vijaygopal

Research output: Contribution to journalArticlepeer-review

1 Downloads (Pure)
Original languageEnglish
Pages (from-to)499-527
JournalEuropean Journal of Marketing
Volume52
Issue number3/4
DOIs
Publication statusPublished - 2018
Externally publishedYes

Bibliographical note

Note: This work was supported by the UK Department of Communities and Local Government and financed by the European Commission as a component of the European Union Regional Development Fund Interreg IV project: North Sea Electric Mobility Network, grant number CCI 2007CB163PO065; NSR 35-2-6-11.

Keywords

  • Business and management studies

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