Consumer behaviour: applications in marketing

  • Vanhuele Marc
  • , Robert East
  • , Jaywant Singh
  • , Wright Malcolm

    Research output: Book/Report › Book › peer-review

    Original languageEnglish
    Place of PublicationLondon, U.K.
    PublisherSAGE Publications Ltd
    Number of pages368
    Edition3rd ed.
    ISBN (Print)9781473919495
    Publication statusPublished - 2017

    Keywords

    • Business and management studies

    Cite this