Customer metrics for shares performance prediction: a review

Robert East, W. Lomax

    Research output: Contribution to conference › Paper › peer-review

    Original languageEnglish
    Publication statusPublished - 22 Jun 2010
    EventEmerging Issues in Business and Law - Kingston upon Thames, U.K.
    Duration: 22 Jun 2010 → 22 Jun 2010

    Conference

    ConferenceEmerging Issues in Business and Law
    Period22/06/10 → 22/06/10

    Bibliographical note

    Note: Developed and published in The International Journal of Market Research, 53(3) (2011).

    Organising Body: Kingston University - Faculty of Business and Law

    Keywords

    • Business and management studies
    • 1 Conference contribution

    • Customer metrics for shares performance prediction: a review

      East, R. & Lomax, W., 22 Jun 2010, Developed and published in The International Journal of Market Research, 53(3) (2011). Organising Body: Kingston University - Faculty of Business and Law Organising Body: Kingston University - Faculty of Business and Law.

      Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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