@article{986eb8f6a92c407995dd1a64f8c384d3,
title = "Developing customer analytics capability in firms of different ages: examining the complementarity of outside-in and inside-out resources",
keywords = "Business and management studies",
author = "Abbas Keramati and Hamed Mehrabi and Chen, \{Yongjian Ken\}",
note = "Note: This work was supported by the Social Sciences and Humanities Research Council of Canada [grant number: 430-2018-00085].",
year = "2024",
month = may,
day = "31",
doi = "10.1016/j.indmarman.2024.04.009",
language = "English",
volume = "119",
pages = "108--121",
journal = "Industrial Marketing Management",
issn = "0019-8501",
publisher = "Elsevier Inc.",
}