| Original language | English |
|---|---|
| Pages (from-to) | 187-202 |
| Journal | Journal of Business-to-Business Marketing |
| Volume | 27 |
| Issue number | 2 |
| Early online date | 12 May 2020 |
| DOIs | |
| Publication status | Published - 2020 |
Keywords
- Business and management studies
Nektarios Tzempelikos, Kaouther Kooli, Merlin Stone, Eleni Aravopoulou, Robin Birn, Emmanuel Kosack
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 187-202 |
| Journal | Journal of Business-to-Business Marketing |
| Volume | 27 |
| Issue number | 2 |
| Early online date | 12 May 2020 |
| DOIs | |
| Publication status | Published - 2020 |