Do organisational policies matter? The impact of service guarantee on customer perceptions of recovery fairness

Benedetta Crisafulli, Jaywant Singh, Francesca Dall'Olmo Riley

    Research output: Contribution to conferencePaperpeer-review

    Original languageEnglish
    Publication statusPublished - 2014
    Event43rd European Marketing Academy (EMAC) Annual Conference: Paradigm Shifts & Interactions - Valencia, Spain
    Duration: 3 Jun 20146 Jun 2014

    Conference

    Conference43rd European Marketing Academy (EMAC) Annual Conference: Paradigm Shifts & Interactions
    Period3/06/146/06/14

    Bibliographical note

    Organising Body: European Marketing Academy

    Keywords

    • Business and management studies

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