Research output per year
Research output per year
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
| Original language | English |
|---|---|
| Title of host publication | Published in Spotts, H. (ed.) (2015) Marketing, Technology and Customer Commitment in the New Economy. Developments in Marketing Science: Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference. Springer, Cham. Organising Body: Academy of Marketing Science Organising Body: Academy of Marketing Science |
| Pages | 238-243 |
| Publication status | Published - 27 May 2005 |
| Name | Developments in Marketing Science: Proceedings of the Academy of Marketing Science |
|---|---|
| ISSN (Electronic) | 0149-7421 |
Research output: Contribution to conference › Paper › peer-review