| Original language | English |
|---|---|
| Pages (from-to) | 33-40 |
| Journal | Irish Marketing Review |
| Volume | 5 |
| Issue number | 3 |
| Publication status | Published - 1991 |
Keywords
- Business and management studies
Cite this
- APA
- Author
- BIBTEX
- Harvard
- Standard
- RIS
- Vancouver
Europe 1992 program: a US perspective on implications for business
- Ronald S.J. Tuninga
- , Arthur Sybrandy
Research output: Contribution to journal › Article › peer-review