First-store loyalty and retention

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	307-325
Journal	Journal of Marketing Management
Volume	16
Issue number	4
DOIs	https://doi.org/10.1362/026725700784772907
Publication status	Published - 2000

Keywords

@article{9575c20d647d476289f77b6a2d2c2527,

title = "First-store loyalty and retention",

keywords = "Business and management studies",

author = "Robert East and Kathy Hammond and Patricia Harris and Wendy Lomax",

year = "2000",

doi = "10.1362/026725700784772907",

language = "English",

volume = "16",

pages = "307--325",

journal = "Journal of Marketing Management",

issn = "0267-257X",

publisher = "Taylor and Francis Ltd.",

number = "4",

}

TY - JOUR

T1 - First-store loyalty and retention

AU - East, Robert

AU - Hammond, Kathy

AU - Harris, Patricia

AU - Lomax, Wendy

PY - 2000

Y1 - 2000

KW - Business and management studies

U2 - 10.1362/026725700784772907

DO - 10.1362/026725700784772907

M3 - Article

SN - 0267-257X

VL - 16

SP - 307

EP - 325

JO - Journal of Marketing Management

JF - Journal of Marketing Management

IS - 4

ER -