How does proximity affect interfirm marketing cooperation? a study of an agribusiness cluster

Cristian Geldes, Christian Felzensztein, Ekaterina Turkina, Aurélia Durand

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	263-272
Journal	Journal of Business Research
Volume	68
Issue number	2
DOIs	https://doi.org/10.1016/j.jbusres.2014.09.034
Publication status	Published - Feb 2015
Externally published	Yes

Keywords

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title = "How does proximity affect interfirm marketing cooperation? a study of an agribusiness cluster",

keywords = "Business and management studies",

author = "Cristian Geldes and Christian Felzensztein and Ekaterina Turkina and Aur{\'e}lia Durand",

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AU - Geldes, Cristian

AU - Felzensztein, Christian

AU - Turkina, Ekaterina

AU - Durand, Aurélia

PY - 2015/2

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KW - Business and management studies

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