| Original language | English |
|---|---|
| Place of Publication | London |
| Publisher | Thomson Learning |
| Number of pages | 448 |
| ISBN (Print) | 9781844805525 |
| Publication status | Published - 2008 |
Keywords
- Business and management studies
Marketing: a brief introduction
- David Stokes
- , Wendy Lomax
Research output: Book/Report › Book › peer-review