@inbook{8b1d37f7b46b4090aa320d5b7aad16e3,
title = "Moving from traditional tourist products to cultural tourism experience: the case of Swarovski Crystal Worlds",
keywords = "Business and management studies",
author = "Klaus Weiermair and Christopher Kronenberg",
year = "2010",
language = "English",
isbn = "9783503116119",
pages = "27--30",
editor = "Klaus Weiermair and Peter Keller and Harald Pechlaner and Go, \{Frank M\}",
booktitle = "Innovation and entrepreneurship",
publisher = "Erich Schmidt Verlag",
}