| Original language | English |
|---|---|
| Pages (from-to) | 327-346 |
| Journal | International Journal of Nonprofit and Voluntary Sector Marketing |
| Volume | 13 |
| Issue number | 4 |
| DOIs | |
| Publication status | Published - 2008 |
Keywords
- Business and management studies
Narissa Gipp, Stavros Kalafatis, Lesley Ledden
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 327-346 |
| Journal | International Journal of Nonprofit and Voluntary Sector Marketing |
| Volume | 13 |
| Issue number | 4 |
| DOIs | |
| Publication status | Published - 2008 |