Prioritizing investment in CRM resources to improve performance: an empirical investigation

Navid Mojir; Hamed Mehrabi; Abbas Keramati

doi:10.1109/ICIME.2009.87

Prioritizing investment in CRM resources to improve performance: an empirical investigation

Navid Mojir, Hamed Mehrabi, Abbas Keramati

Research output: Contribution to conference › Paper › peer-review

Original language	English
DOIs	https://doi.org/10.1109/ICIME.2009.87
Publication status	Published - Apr 2009
Event	International Conference on Information Management and Engineering - Kuala Lumpur, Malaysia Duration: 3 Apr 2009 → 5 Apr 2009

Conference

Conference	International Conference on Information Management and Engineering
Period	3/04/09 → 5/04/09

Bibliographical note

Note: Published in (2009) Proceedings 2009 International Conference on Information Management and Engineering, Piscataway, U.S. : Institute of Electrical and Electronics Engineers, Inc., pp. 330-334. ISBN: 9780769535951.

Keywords

Business and management studies

Access to Document

10.1109/ICIME.2009.87

https://doi.org/10.1109/ICIME.2009.87

1 Conference contribution

Prioritizing investment in CRM resources to improve performance: an empirical investigation
Mojir, N., Mehrabi, H. & Keramati, A., Apr 2009, Published in (2009) Proceedings 2009 International Conference on Information Management and Engineering, Piscataway, U.S. : Institute of Electrical and Electronics Engineers, Inc., pp. 330-334. ISBN: 9780769535951.. p. 330-334
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Cite this

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title = "Prioritizing investment in CRM resources to improve performance: an empirical investigation",

keywords = "Business and management studies",

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note = "Note: Published in (2009) Proceedings 2009 International Conference on Information Management and Engineering, Piscataway, U.S. : Institute of Electrical and Electronics Engineers, Inc., pp. 330-334. ISBN: 9780769535951.; International Conference on Information Management and Engineering ; Conference date: 03-04-2009 Through 05-04-2009",

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