Reflexive effects of negative word of mouth: pilot study

Rahul Chawdhary, Anna Ivanova, Arslan Chaudhary

Research output: Contribution to conference › Paper › peer-review

Original language	English
Publication status	Published - 24 May 2023
Event	EMAC Annual Conference 2023 - Odense, Denmark Duration: 23 May 2023 → 26 May 2023

Conference	EMAC Annual Conference 2023
Period	23/05/23 → 26/05/23

Organising Body: European Marketing Academy (EMAC)

Keywords

@conference{d704da0be2804240af91211553c7d06b,

title = "Reflexive effects of negative word of mouth: pilot study",

keywords = "Business and management studies",

author = "Rahul Chawdhary and Anna Ivanova and Arslan Chaudhary",

note = "Organising Body: European Marketing Academy (EMAC); EMAC Annual Conference 2023 ; Conference date: 23-05-2023 Through 26-05-2023",

year = "2023",

month = may,

day = "24",

language = "English",

}