Social normalisation: using marketing to make green normal

  • Chris Barnham
  • , Ruth Rettie
  • , Kevin Burchell

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)9-17
JournalJournal of Consumer Behaviour
Volume13
Issue number1
DOIs
Publication statusPublished - 2014
Externally publishedYes

Keywords

  • Sociology

Cite this