Testing the market maven concept

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	265-282
Journal	Journal of Marketing Management
Volume	24
Issue number	3-4
DOIs	https://doi.org/10.1362/026725708X306095
Publication status	Published - Apr 2008
Externally published	Yes

Keywords

@article{7d85ce9d45cb426ea5d959a644d30577,

title = "Testing the market maven concept",

keywords = "Business and management studies",

author = "Caroline Goodey and Robert East",

year = "2008",

month = apr,

doi = "10.1362/026725708X306095",

language = "English",

volume = "24",

pages = "265--282",

journal = "Journal of Marketing Management",

issn = "0267-257X",

publisher = "Taylor and Francis Ltd.",

number = "3-4",

}