The anatomy of conquest: Tesco versus Sainsbury

Research output: Contribution to journal › Article › peer-review

Keywords

@article{1afbf62900e241c7abe59acb877a2346,

title = "The anatomy of conquest: Tesco versus Sainsbury",

keywords = "Business and management studies",

author = "Robert East and Annik Hogg",

year = "1997",

language = "English",

volume = "5",

pages = "53--61",

journal = "Journal of Brand Management",

issn = "1350-231X",

publisher = "Palgrave Macmillan Ltd",

number = "1",

}