| Original language | English |
|---|---|
| Place of Publication | Cranfield, Beds, U.K. |
| Publisher | European Case Clearing House |
| Number of pages | 13 |
| Publication status | Published - 2003 |
| Externally published | Yes |
Bibliographical note
Note: Accompanying video (26 min.) ECCH reference 403-007-3, and teaching note (10p.) ECCH reference 403-007-8.Keywords
- Business and management studies