The effects of re-branding large UK charities on staff knowledge, attitudes and behaviour

Philippa Hankinson, Wendy Lomax

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	193-207
Journal	International Journal of Nonprofit and Voluntary Sector Marketing
Volume	11
Issue number	3
DOIs	https://doi.org/10.1002/nvsm.33
Publication status	Published - Aug 2006

Keywords

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title = "The effects of re-branding large UK charities on staff knowledge, attitudes and behaviour",

keywords = "Business and management studies",

author = "Philippa Hankinson and Wendy Lomax",

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AU - Lomax, Wendy

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