The pricing decision in small firms: complexities and the deprioritising of economic determinants

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	17-32
Journal	International Small Business Journal
Volume	15
Issue number	2
DOIs	https://doi.org/10.1177/0266242697152001
Publication status	Published - Jan 1997

Keywords

@article{6cc230ac5ae747dc99a7e95ba99cd0e7,

title = "The pricing decision in small firms: complexities and the deprioritising of economic determinants",

keywords = "Business and management studies",

author = "James Curran and Robin Jarvis and John Kitching and Geoff Lightfoot",

year = "1997",

month = jan,

doi = "10.1177/0266242697152001",

language = "English",

volume = "15",

pages = "17--32",

journal = "International Small Business Journal",

issn = "0266-2426",

publisher = "SAGE Publications Ltd",

number = "2",

}

TY - JOUR

T1 - The pricing decision in small firms

T2 - complexities and the deprioritising of economic determinants

AU - Curran, James

AU - Jarvis, Robin

AU - Kitching, John

AU - Lightfoot, Geoff

PY - 1997/1

Y1 - 1997/1

KW - Business and management studies

U2 - 10.1177/0266242697152001

DO - 10.1177/0266242697152001

M3 - Article

SN - 0266-2426

VL - 15

SP - 17

EP - 32

JO - International Small Business Journal

JF - International Small Business Journal

IS - 2

ER -