The relationship between personal values and perceived value of education

  • L Ledden
  • , SP Kalafatis
  • , P Samouel

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    Original languageEnglish
    Title of host publicationEdited version of the paper published in Journal of Business Research, 60(9), pp. 965-974. Organising Body: Academy of Marketing Special Interest Group Organising Body: Academy of Marketing Special Interest Group
    Pages965-974
    Publication statusPublished - 2006

    Bibliographical note

    Note: Edited version of the paper published in Journal of Business Research, 60(9), pp. 965-974.

    Organising Body: Academy of Marketing Special Interest Group

    Organising Body: Academy of Marketing Special Interest Group

    Keywords

    • value of education
    • personal values
    • education marketing
    • business-to-business
    • structural equation models
    • customer value
    • competitive advantage
    • consumption values
    • satisfaction
    • quality
    • services
    • context
    • illustration
    • Education

    Cite this