| Original language | English |
|---|---|
| Publication status | Published - 2 Jul 2024 |
| Event | AM2024 Conference - Cardiff, U.K. Duration: 1 Jul 2024 → 2 Jul 2024 |
Conference
| Conference | AM2024 Conference |
|---|---|
| Period | 1/07/24 → 2/07/24 |
Bibliographical note
Note: Published in: Proceedings of Academy of Marketing 2024 Annual Conference and Doctoral Colloquium: Marketing: Fusing resilience and power for public value - igniting marketing‘s social spirit. Helensburgh, U.K: Academy of Marketing. ISBN 9781399990608Organising Body: Academy of Marketing
Keywords
- Business and management studies
Research output
- 1 Conference contribution
-
View from reviews: mining service quality from UK retail banks customer‘s eWOM
Dodwani, B., Chawdhary, R., Pereira, J. S. & Nurullah, M., 2 Jul 2024, Published in: Proceedings of Academy of Marketing 2024 Annual Conference and Doctoral Colloquium: Marketing: Fusing resilience and power for public value - igniting marketing‘s social spirit. Helensburgh, U.K: Academy of Marketing. ISBN 9781399990608 Organising Body: Academy of Marketing Organising Body: Academy of Marketing.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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