What if the company's "charity of the year" is an organisation that deals with severe to moderate mental disability? A case study of fundraising problems and possibilities

Roger Bennett; Rohini Vijaygopal

doi:10.1108/JSOCM-01-2019-0004

What if the company's "charity of the year" is an organisation that deals with severe to moderate mental disability? A case study of fundraising problems and possibilities

Roger Bennett
, Rohini Vijaygopal

Research output: Contribution to journal › Article › peer-review

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Original language	English
Pages (from-to)	161-179
Journal	Journal of Social Marketing
Volume	9
Issue number	2
DOIs	https://doi.org/10.1108/JSOCM-01-2019-0004
Publication status	Published - 2019
Externally published	Yes

Keywords

Business and management studies

Access to Document

10.1108/JSOCM-01-2019-0004

Bennett-R-43096-AAMAccepted author manuscript, 706 KBLicence: Unspecified

https://doi.org/10.1108/JSOCM-01-2019-0004

Cite this

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title = "What if the company's {"}charity of the year{"} is an organisation that deals with severe to moderate mental disability? A case study of fundraising problems and possibilities",

keywords = "Business and management studies",

author = "Roger Bennett and Rohini Vijaygopal",

year = "2019",

doi = "10.1108/JSOCM-01-2019-0004",

language = "English",

volume = "9",

pages = "161--179",

journal = "Journal of Social Marketing",

issn = "2042-6763",

publisher = "Emerald Publishing",

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AU - Bennett, Roger

AU - Vijaygopal, Rohini

PY - 2019

Y1 - 2019

KW - Business and management studies

U2 - 10.1108/JSOCM-01-2019-0004

DO - 10.1108/JSOCM-01-2019-0004

M3 - Article

SN - 2042-6763

VL - 9

SP - 161

EP - 179

JO - Journal of Social Marketing

JF - Journal of Social Marketing

IS - 2

ER -